Last Updated: November 2, 2023
Augusta Precious Metals (“Augusta” or “we,” “our,” “us”) is dedicated to protecting your privacy and safeguarding your personally identifiable information. Augusta is committed to adhering to the principles of applicable data protection and privacy laws.
Augusta respects your privacy and is committed to protecting it through compliance with this notice. This notice describes the types of information we may collect from you or that you may provide when you visit the website augustapreciousmetals.com (our "Website") or when you opt into receiving text, email or other electronic messages from us (“Electronic Messaging”) and our practices for collecting, using, maintaining, protecting, and disclosing that information. The Website and Electronic Messaging are collectively referred to in this notice as the “Services”. This notice applies to information we collect (i) on the Website; (ii) in Electronic Messaging between you and us; and (iii) when you interact with our advertising on other Augusta websites or third party websites and services. Please read this notice carefully to understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, your choice is not to use the Services. By using the Services, you agree to this privacy policy. This policy may change from time to time. Your continued use of the Services after we make changes is deemed to be acceptance of those changes, so please check the notice periodically for updates.
We collect several types of information from and about users of our Services and/or our employees, which we divide into Sensitive Personal Information and Non-Sensitive Personal Information (collectively, “Personal Information”).
We collect the following categories of Non-Sensitive Personal Information:
We collect the following categories of Sensitive Personal Information:
If you choose not to provide requested information, you may not be able to use some of the features of the Services. Augusta does not respond to web browser “do not track” signals or other mechanisms that provide customers and other consumers the ability to exercise choice about behavioral tracking.
The Global Privacy Control is a browser setting that allows you to notify websites you visit about your privacy preferences. We honor Website users’ Global Privacy Control signals.
We use and share the Personal Information and other information collected (unless otherwise restricted by applicable law):
We may use, transfer, and disclose other information we collect when permitted by law. If we are required to treat other information as Personal Information under applicable law, then we will only use it in the same way that we are permitted to use and disclose Personal Information.
Data obtained through the short code program will not be shared with any third-parties for their marketing reasons/purposes.
We may collect information from the following sources:
Direct Interactions: From your use of and interaction with us through the Services and other activities such as submission of forms.
Electronic Communications Protocols: We may automatically receive information from you as part of the communication connection itself, which often consists of network routing information (where you came from), equipment information (browser type or device type), your IP address (which may identify your general geographic location or company), and date and time.
We may also automatically receive and record information about your interaction with the Services, such as how often you access the Services, performance data, aggregate usage, or general geo-location data.
Cookies: We may use cookies. A cookie is a small piece of information sent by a web server to store on a web browser so it can later be read back from that browser. Cookies may collect information, including a unique identifier, user preferences, profile information, membership information, and general usage and volume statistical information. Cookies may also be used to collect individualized web site use data, provide Website personalization, or conduct and measure the effectiveness of advertising in accordance with this Policy. Some cookies may remain on users' computers after they leave the Website. While many are set to expire within 1-24 months of your last visit to the website that set the cookie, others may not expire because of their nature, like cookies that remember opt-out preferences.
Your browser may provide you with information and control over cookies. You can set your browser to alert you when a cookie is being used, and accept or reject the cookie. You can also set your browser to refuse all cookies or accept only cookies returned to the originating servers. Users can generally disable the cookie feature on their browser. Cookies, however, are important to the proper functioning of a site, and disabling them may degrade your experience and interfere with Website features and customizations.
We may engage one or more third party service providers to track and analyze both individualized usage and volume statistical information from interactions with the Website. The service provider(s) may set cookies on our behalf. We may also use third party cookies to provide advertising and personalization services in accordance with this Policy, and to track the performance of our advertisements and emails.
Managing Cookie Preferences: Your browser should allow you to access or change your cookie preferences at any time.
Flash Cookies: We may use Flash cookies, also known as "local shared objects," on our Website that employ Flash technology. Flash cookies are used to remember the Website’s settings to personalize the look and feel of the Website. Like normal cookies, Flash cookies are represented as small files on your computer. You may be able to prevent Flash cookies from being placed by adjusting your browser’s settings.
Embedded URLs: We may use a tracking technique that employs embedded URLs to allow use of the Website without cookies. Embedded URLs allow limited information to follow you as you navigate the Website, but are not associated with Personal Information and are not used beyond the session.
Embedded Pixels and Similar Technologies: We may use embedded pixel technologies for the purposes of identifying unique user visits (as opposed to aggregate hits), and for advertising purposes. In addition, embedded pixels or other technologies may be used in e-mails and our online display advertising to provide information on when the e-mail or ad was opened to track marketing campaign responsiveness; information collected using these technologies may be associated with your e-mail address.
Physical Location: We may collect and share the physical location of your device for purposes consistent with this Policy, such as to provide you with personalized location-based services or content. In some instances, you may be permitted to allow or deny such use of your device's location, but if you choose to deny such use, we may not be able to provide you with the applicable personalized services or content.
You may opt out of e-mail marketing by using our general unsubscribe automated link that is included in our marketing e-mails. If you have any problems using any of these opt-out mechanisms, please contact us.
Some non-marketing communications are not subject to general opt-out, such as communications related to customer services and disclosures to comply with legal requirements.
If you do not want us to use your Personal Information to notify you of products or services of interest to you or if you do not want us to share your Personal Information with selected third parties, affiliates and subsidiaries, and you have the legal right to opt out, please opt out by contacting us via the contact information provided in this privacy policy. If you have consented to receiving text messages or auto-dialed telephone calls from us, you may revoke that consent by writing, emailing, or calling us at the contact information provided in this privacy policy or by any other reasonable means.
Cookies and Do Not Track Preferences. You may opt out of cookies by using your browser settings. We do not process or recognize any Do Not Track signals.
Information-Sharing Choices. We may only share Personal Information with selected companies after providing you the ability to make choices about the sharing, or as otherwise described in this Policy. There are limitations to opting out of such sharing in the case of: (1) where you have previously requested the sharing of your Personal Information with these companies; (2) where third parties are required to perform a service in connection with our provision of Services to you; and (3) where required by law.
State privacy laws may provide their residents with additional rights regarding our use of their Personal Information. Depending on your state of residency, you may have some or all of the following rights, if your state’s data privacy legislation applies to us:
Please note that you may be asked to verify your identity before receiving a response to such requests. Please be aware that if you delete your Personal Information, you may not be able to continue to use our Services. Please note that if you request that we delete your Personal Information, we may in our sole discretion retain certain information, including your Personal Information, to satisfy our legal, audit and/or dispute resolution requirements. We may also retain your non-Personal Information indefinitely. If you have privacy concerns regarding your Personal Information or, if you are entitled to exercise one of the above rights and wish to do so, please contact us at customer-care@augustapreciousmetals.com.
In your request, please make clear your state of residence, the privacy rights(s) you are exercising and the Personal Information to which the request applies.
While some questions and issues related to access can be handled quickly, complex requests may take more research and time. In such cases, issues will be addressed, or you will be contacted regarding the nature of the problem and appropriate next steps, within thirty (30) days.
If we refuse to take action on your request to exercise your rights, you may appeal our refusal. To appeal a refusal, please submit a copy of your request for an appeal and the original request at customer-care@augustapreciousmetals.com. We will inform you, in writing, of any action taken or not taken in response to your appeal within forty-five (45) days or the period required by applicable state law, whichever is shorter. We will include a written explanation of the reasons for our decisions. If we deny your appeal, you may contact your local privacy enforcement authority to submit a complaint.
We will retain your Personal Information for as long as your account is active; as needed to provide you the Services; as needed for the purposes outlined in this Policy or at the time of collection; as necessary to comply with our legal obligations (e.g., to honor opt-outs), resolve disputes, and enforce our agreements; or to the extent permitted by law.
At the end of the retention period, we will delete your Personal Information in a manner designed to ensure that it cannot be reconstructed or read.
In addition to the procedures described above, we regularly delete emails containing birthdays, credit card information, social security numbers, and birthdays.
The Services may contain links to websites and services provided by third parties. Any personally identifiable information you provide on third party sites or services is provided directly to that third party and is subject to that third party’s policies, if any, governing privacy and security. We are not responsible for the content or privacy and security practices and policies of third party sites or services. You should read the third parties’ privacy policies before providing them with your personally identifiable information.
The security of your Personal Information is very important to us. We use commercially reasonable physical, electronic, and administrative safeguards that are designed to protect your Personal Information from loss, misuse and unauthorized access, disclosure, alteration and destruction. We cannot, however, ensure or warrant the security of any information you transmit to us, and your transfer of your Personal Information to us is at your own risk.
In the event that your Personal Information is acquired, or is reasonably believed to have been acquired, by an unauthorized person and applicable law requires notification, we will notify you by e-mail, fax, or U.S. mail. If required by law to notify you of a breach, we will give you notice in a timeline consistent with applicable law, taking into account the reasonable needs of law enforcement and Augusta to determine the scope of the breach and to investigate and restore the integrity of the data system.
This Policy is intended to cover only customers and other users residing in the United States. If you are outside of the United States, by visiting our Website and by providing us with your Personal Information or data, you acknowledge and agree that we may use the Personal Information or data collected in the course of our relationship for the purposes identified in this Privacy Policy or in our other communications with you, including the transmission of information outside your resident jurisdiction. In addition, please understand that such Personal Information and data may be stored on servers located in the United States. By providing us with your Personal Information or data, you consent to the transfer of your Personal Information and other data to our servers, which may be located anywhere in the world. Personal Information may be transferred, accessed and stored globally as necessary in accordance with this Policy.
If your personal data has been collected in connection with our activities (if any) in the United Kingdom (“UK”) or European Economic Area (“EEA”), you may have the following rights:
In order to exercise any of these rights if they apply, or for more information, please use the contact details specified under Contacting Us and Updating Your Communication Preferences. Please note that these rights are subject to certain preconditions and qualifications under applicable law.
You also have the right (where applicable) to withdraw any consent given in relation to the processing of your Personal Information.
Please note that the right to erasure is not absolute and it may not always be possible to erase personal data on request, including for example where the Personal Information must be retained to comply with a legal obligation.
If you are in the UK, you may lodge a complaint with the Information Commissioner’s Officer (https://ico.org.uk/make-a-complaint/)). If you are in the EEA, you may lodge a complaint with a supervisory authority that has authority in your country or region. Please click here for contact information for such authorities. Augusta is the controller of personal data collected through the Services.
Our Services are not directed to minors, we do not market to minors, and we do not knowingly collect Personal Information from anyone under the age of 18. We do not sell, and to our actual knowledge, we have never sold the Personal Information of customers or other consumers we know are under 16 years of age. If you believe that we have mistakenly or unintentionally collected Personal Information of a minor without appropriate consent, please notify us so that we may immediately delete the information from our servers and make any other necessary corrections.
You have the right to lodge complaints about the data processing activities carried out by us before the competent data protection authorities. If you have any complaints regarding our compliance with this Policy, you should first contact us at customer-care@augustapreciousmetals.com. We will investigate and attempt to resolve complaints and disputes regarding use and disclosure of Personal Information in accordance with this Policy.
California Civil Code Section § 1798.83, also known as the “Shine The Light” law, permits users of our Services that are California residents to request and obtain from us once a year, free of charge, certain information regarding our disclosure of Personal Information to third parties for their direct marketing purposes. To make such a request, please send an e-mail to customer-care@augustapreciousmetals.com.
Customers in the state of California may request a list of categorized third parties and in some cases affiliates to whom we may have disclosed their Personal Information specifically for those third parties’ and/or affiliates’ own marketing purposes, as well as the type of Personal Information disclosed to those parties. Augusta discloses your Personal Information to third parties or affiliates for those third parties’ or affiliates’ own marketing purposes. If you are a California resident and would like to more information about our compliance with this law, please email customer-care@augustapreciousmetals.com. You must include your name, street address, city, state, and ZIP code. Please note that we are not required to respond to requests made by means other than through the provided address listed.
Consumers who are California residents (and not representatives of businesses, whether those businesses are our customers or others) have the right to know certain information about our data practices in the preceding 12 months. In particular, they have the right to request the following from us:
In addition, California consumers have the right to correct inaccurate Personal Information, and, in certain circumstances, delete the Personal Information we have collected from them.
To exercise any of these rights, California consumers should submit a request by email at customer-care@augustapreciousmetals.com or by filling out the Consumer Privacy Request Form. You must include your name, street address, city, state, and ZIP code. Please note that we are not required to respond to requests made by means other than those provided. In the request, please specify which right you are seeking to exercise and the scope of the request. We will confirm receipt of your request within ten (10) days. We may require specific information from you to help us verify your identity and process your request. If we are unable to verify your identity, we may deny your requests to know or delete.
To the extent Augusta sells or shares your Personal Information as the terms “sell” and “share” are defined under the California Consumer Privacy Act (CCPA), you have the right to opt-out of the sale or sharing of your Personal Information by us to third parties at any time. You may submit a request to opt-out by email at customer-care@augustapreciousmetals.com or by filling out the Consumer Privacy Request Form. You must include your name, street address, city, state, and ZIP code. Please note that we are not required to respond to requests made by means other than through the provided.
This Notice has been designed to be accessible for blind and visually-impaired users and to allow for user interaction on such web form. If you experience any difficulties accessing this information, please email us at customer-care@augustapreciousmetals.com.
You have the right not to receive discriminatory treatment by us for the exercise of any of your privacy rights conferred by the CCPA, including an employee’s, applicant’s, or independent contractor’s right not to be retaliated against for the exercise of their CCPA rights.
We collect information that identifies, relates to, describes, references, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular California consumer or household. In particular, we have collected one or more data types from the following categories of Personal Information from consumers within the twelve months preceding the effective date of this Privacy Notice:
Category |
Examples |
Collected |
Purpose |
Identifiers |
A real name, birth date, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, Social Security number, driver's license number, or passport number |
Yes |
Enter into or perform a contract with you; Provide customer service and respond to your inquiries or requests, or to complete and fulfill any purchases or services requests; Send transactional or administrative information to you; Send you communications we believe may interest you, for our own or third parties’ products and services; Personalize your experience on the Services by presenting products and offers tailored to you |
Personal information categories listed in CA Consumer Records statute (Cal. Civ. Code 1798.80(e)). |
A name, signature, Social Security number, physical characteristics or description, address, telephone number, passport number, driver’s license or state identification card number, insurance policy number, education, employment, employment history, bank account number, medical information, or health insurance information |
Yes |
Enter into or perform a contract with you; Respond to your inquiries or requests, or to complete and fulfill any purchases or services requests; Send transactional or administrative information to you; Send you communications we believe may interest you, for our own or third parties’ products and services; Personalize your experience on the Services by presenting products and offers tailored to you; to more precisely identify you where needed, such as for fraud prevention or compliance verification; or as required by law, such as for tax or financial processing or other purposes |
Protected classification characteristics under California or federal law |
Age, birth date, race, color, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation for same sex benefits, veteran or military status |
Yes |
Personalize your experience on the Services by presenting products and offers tailored to you |
Commercial Information |
Including records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies |
Yes |
Personalize your experience on the Services by presenting products and offers tailored to you; Complete and fulfill any purchases; Configure your profile to reflect your communications preferences (for example, preferring email over text messages or postal mail, or opting in or out to certain types of messages) |
Biometric Information |
Fingerprint, iris scan, or facial scans |
No |
- |
Internet or other similar network activity |
Browsing history, search history, information on a consumer’s interaction with a website, application |
Yes |
Analyze usage of the Services; Understand how you use our Services across the various devices, and to deliver tailored promotions; Recognize you across devices you use, and allow us to serve advertisements about goods or services that may interest you when you access and use our Services or other websites, apps or online services; Simplify your Website use by saving your preferences to improve your next visit to our Website; Determine how the Website is used (statistical or marketing purposes); Facilitate tailored advertising or monitor patterns of buying specific goods or interest and run advertisements tailored to the user based on online habits |
Geolocation data |
Physical location |
Yes |
Analyze usage of the Services; allow us to serve advertisements about goods or services that may interest you when you access and use our Services or other websites, apps or online services |
Sensory data |
Audio |
Yes |
Record certain telephone calls, with your consent, for internal training and compliance and to confirm your purchases with us |
Professional or employment-related information |
Current or past job history or performance evaluations |
Yes |
Information contained on an applicant’s resume. |
Education information, as defined by the Family Educational Rights and Privacy Act |
- |
Yes |
Information contained on an applicant’s resume. |
Inferences drawn from other Personal Information |
Profile reflecting a person’s preferences, characteristics, predispositions, behavior, attitudes, or abilities |
No |
- |
Sensitive Personal Information |
Government identifiers (social security, driver's license, state identification card, or passport number); complete account access credentials (usernames, account numbers, or card numbers combined with required access/security code or password); precise geolocation; racial or ethnic origin, religious or philosophical beliefs, or union membership; genetic data; mail, email, or text messages contents; unique identifying biometric information; health information; and sex life or sexual orientation information |
Yes |
Enter into or perform a contract with you; Respond to your inquiries or requests, or to complete and fulfill any purchases or services requests; Send transactional or administrative information to you; Send you communications we believe may interest you, for our own or third parties’ products and services; Personalize your experience on the Services by presenting products and offers tailored to you; to more precisely identify you where needed, such as for fraud prevention or compliance verification; or as required by law, such as for tax or financial processing or other purposes. |
In the preceding twelve (12) months, we have not sold Personal Information.
In the preceding twelve (12) months, we have “shared” Personal Information for the purposes of targeted advertising, as defined by the CCPA.
The below chart shows the categories of Personal Information that we have sold or shared in the preceding twelve (12) months:
Category of Personal Information |
Sold or Shared |
Category of third party parties to whom information was sold or shared |
Personal Identifiers |
Yes |
advertising networks, internet service providers, data analytics providers, government entities, operating systems and platforms, social networks, and data brokers |
Demographic Information |
Yes |
advertising networks, internet service providers, data analytics providers, government entities, operating systems and platforms, social networks, and data brokers |
Commercial Information |
Yes |
advertising networks, internet service providers, data analytics providers, government entities, operating systems and platforms, social networks, and data brokers |
Financial Information |
No |
- |
Geolocation Data |
Yes |
advertising networks, internet service providers, data analytics providers, government entities, operating systems and platforms, social networks, and data brokers |
Sensory Data |
No |
- |
Internet Browsing Activity |
Yes |
advertising networks, internet service providers, data analytics providers, government entities, operating systems and platforms, social networks, and data brokers |
Government Identifiers |
No |
- |
Correspondence Information |
No |
- |
Sensitive Personal Information |
No |
- |
The below chart shows the categories of Personal Information that we have disclosed to third parties in the preceding twelve (12) months, and the purposes for the disclosure:
Category of Personal Information |
Disclosed to Third Parties |
Category of third party parties to whom information was disclosed |
Personal Identifiers |
Yes |
advertising networks, internet service providers, data analytics providers, government entities, operating systems and platforms, social networks, and data brokers |
Demographic Information |
Yes |
advertising networks, internet service providers, data analytics providers, government entities, operating systems and platforms, social networks, and data brokers |
Commercial Information |
Yes |
advertising networks, internet service providers, data analytics providers, government entities, operating systems and platforms, social networks, and data brokers |
Financial Information |
Yes |
advertising networks, internet service providers, data analytics providers, government entities, operating systems and platforms, social networks, and data brokers |
Geolocation Data |
Yes |
advertising networks, internet service providers, data analytics providers, government entities, operating systems and platforms, social networks, and data brokers |
Sensory Data |
No |
- |
Internet Browsing Activity |
Yes |
advertising networks, internet service providers, data analytics providers, government entities, operating systems and platforms, social networks, and data brokers |
Government Identifiers |
Yes |
advertising networks, internet service providers, data analytics providers, government entities, operating systems and platforms, social networks, and data brokers |
Correspondence Information |
Yes |
internet service providers, data analytics providers, government entities, operating systems and platforms, social networks, and data brokers |
Sensitive Personal Information |
Yes |
government entities, operating systems and platforms |
Personal Information is shared for the following purposes:
We do not use or disclose Sensitive Personal Information for purposes other than the purposes listed in section 7027(m) of the CCPA Regulations.
It is our policy to post any changes we make to our privacy policy on this page with a notice that the privacy policy has been updated on the Website home page. If we make material changes to how we treat our users’ Personal Information, we will notify you by e-mail to the primary e-mail address specified in your account and/or through a notice on the Website home page. The date the privacy policy was last revised is identified at the top of the page. You are responsible for ensuring we have an up-to-date active and deliverable e-mail address for you, and for periodically visiting our Website and this privacy policy to check for any changes.
If you would like to update your information, modify your communication preferences, or if you do not want to receive marketing communications from Augusta in the future, you can contact us at customer-care@augustapreciousmetals.com.
Investment in precious metals involves risk and is not suitable for all investors. Augusta Precious Metals recommends that you consult your own financial or investment advisors prior to investing in precious metals. Augusta is not qualified and does not offer financial, investment, legal, or tax advice. This site and the information provided by Augusta throughout its sales process is general in nature and is not tailored to any specific person, their circumstances, or their financial goals.
Opinions offered by Augusta Precious Metals are its own. Additionally, while Augusta attempts to provide factually accurate information, information presented by Augusta may turn out to be inaccurate or incomplete. You should conduct your own independent verification of any facts or opinions presented prior to making any investment.
All decisions regarding the purchase or sale of precious metals are your own, and should only be made after considering your investment objectives, risk tolerance, and level of experience. Augusta Precious Metals cannot guarantee, assure, or promise future market movement, prices, or profits. Past performance does not guarantee future results. Any investment in precious metals is speculative and could result in significant financial losses.
* Past customers received silver coins as a thank-you for reviews. Mark Levin and Joe Montana are paid ambassadors for Augusta.
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